Our expert collaboration of creative associates, bring their extensive career experience, passion and ingenuity to produce comprehensive solutions and real results for our clients and creative projects.

Some people entertain ideas, we put them to work.

Idea Works Creative Group is a full-service marketing strategy, publicity and creative company dedicated to crafting fresh ideas and providing innovative approaches that help businesses, individuals and the media, better connect with their audiences and gain new opportunities. We specialize in marketing, publicity, branding, creating solid online presences, web development and graphic design.

Idea Works understands the media, because we've been the media.

Headquartered in Tampa, Florida, with associates in New York City, Vancouver, British Columbia, and Pennsylvania, the diverse Idea Works Creative team is made 100% of top-level industry professionals. Our creative associates have extensive experience as local, national and international television producers, marketing strategists, professional writers, a photographer, award-winning videographers and editors, graphic designers for marketing-print and web, a casting director, publicists and public relations professionals, whose work has been seen and heard by millions of people all over the world. Our personal media and industry relationships translate into the coverage, connections and results our clients want.

We take the time to get to know our clients by listening and connecting on a human level. We put great ideas to work.

Carefully considering our clients’ goals is our priority. Translating them into creative-driven results is what we do best. We draw on our industry experience, notable network of contacts and abilities to help our clients realize their full potential.

Julie Robbins
Chief Executive Officer (CEO), Senior Marketing & Creative Strategist

Before founding Idea Works Creative Group, Julie Robbins worked as a network-level producer for ABC News, Daytime Emmy award winning Good Morning America and Fox News Channel, creating feature, hard news and documentary pieces seen and heard by millions around the world. In her role as a network producer, Julie covered a wide-range of local, national and world news stories and events from two New Year's Eve specials in Times Square to interviewing professional sports figures, politicians, controversial figures, prime ministers, United States presidents and other major newsmakers.

Her professional television career has involved every facet of production including show building and story selection, guest and talent booking, field reporting, directing, program development, set and lighting design, graphics and animation creation, video editing, script and copy writing and promotions.  In addition, Julie's professional experience includes years spent as a publicist and marketing strategist, helping experts, talent, businesses and organizations gain attention, opportunities and revenue, enabling them to experience the type of market presence and growth only top level strategic and creative campaigns can bring.

As a student, Julie studied Graphic Design at the prestigious Parsons The New School For Design, in New York City, and also obtained a Bachelor of Arts Degree in Communication from The University of Tampa (in her native Tampa Bay), where she graduated with high honors.

Julie is a regular guest speaker on topics of gaining exposure, working with national and local media, marketing and entrepreneurialism.

Additionally, Julie and a partner own and operate an environmentally-friendly company celled EcoCOOL Technologies (www.ecocooltech.com) and are official distributors of IceCOLD® technology.  IceCOLD® is breakthrough, engineered, synthetic refrigerant catalyst that consistently saves users up to 20% and higher on their air conditioning and refrigeration use with 20% less annual maintenance and 20% longer equipment life.

Her natural enthusiasm for people of all ages, animals, culture, art, writing and production paved the way to a creative media and marketing career and eventually into becoming the principal figure of Idea Works Creative Group. Visit Julie's "About Me" profile.

Professional Special Interests:

• Talent and Expert Representation
• Media Training and Consulting
• Creating and Pitching News Stories to Local, National and International Media
• Business Development
• Photography
• Building Long-Term Relationships with Individuals and Businesses Who Want to Stand Out From the Rest and Experience Real Results
• Video Editing and Creative Projects

Personal Special Interests:

• People
• World Travel
• Promoting & Supporting Pet Rescue & Adoption
• Spending Quality Time with Friends & Family
• Sailing her Family Sailboat, "Wanderlust," & Snorkeling
• Community Volunteering
• Her cats Rocco and Seamus, dogs Daisy, Brooklyn and Annie and pet fish
• EcoCOOL Technologies and IceCOLD® technology

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Kelly Diedring Harris
Senior Publicist, Public and Media Relations Specialist

Kelly Diedring Harris has nearly a decade of experience in the public relations and public education arenas. Pursuing her passion for wildlife, Kelly began her career as an environmental educator and public spokesperson for Busch Gardens' animal and wildlife ambassador programs. After completing her Masters Degree in Mass Communications/Public Relations, Kelly began practicing public relations full-time -- first representing clients whose focus was on environmental conservation and preservation, and then focusing on the pet industry representing clients whose goal is to better the lives of people and their pets. Kelly is also an experienced public speaker, host and spokesperson who appears regularly on television to discuss environmental and wildlife related issues and the importance of conserving this planet's natural resources. 

Kelly’s passion for building and maintaining relationships with media members at both the local and national level has allowed her to secure high-profile placement for clients across the country. This includes placement for The Early Show, The Washington Post, Chicago Tribune, Fox News, CNN Headline News, WFLA Tampa Bay, Fox News Tampa, St. Pete Times, Tampa Tribune and many more. Her career also highlights advocacy for animal and environmental conservation.  As a national spokesperson for SeaWorld/Busch Gardens and their Conservation Fund, she travelled the country doing TV media blitzes focusing on the importance of conservation.  Appearing with animals, she has educated TV audiences on many national shows such as CNN Headline News, The Morning Show, CMT, Fox and The Ellen DeGeneres Show.

A natural competitor and animal enthusiast, she was the winner of Animal Planet's reality show King of the Jungle.  Her next project was hosting a documentary filmed on location in Kenya's Masai Mara animal preserve.  Additional TV roles include NASA SCI Files: The Case of the Zany Animal Antics and the Emmy-nominated Adventure Camp which airs on Discovery Kids and BBC.  

Kelly's hosting and public speaking skills are her strengths.  She was honored to be an awards presenter at the annual Genesis Awards in Beverly Hills, CA--recognizing media members for outstanding accomplishments directly focusing on animal issues.  She was especially proud to be the keynote speaker at the University of Missouri School of Natural Resources graduation in May of 2005.  Currently, she is a monthly-featured guest, appearing with animals as "Queen of the Jungle" on Channel 8's Daytime/Tampa Bay and also appears regularly on The Home Shopping Network (HSN).  

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Zuriel Andrusyshyn
Web Designer, Developer & Digital Media Specialist

Originally from Ontario, Canada, Zuriel has called Florida home since 1985. Before launching his professional career in digital media and design, Zuriel excelled in sports, especially soccer. He received Junior Olympic gold, silver and bronze medals while playing with the United States’ All-American Soccer Team for three years, in which he was named “Most Valuable Player” in 1995. Additionally, Zuriel holds a Black Belt in Tae Kwon Do and has completed senior level survival training. In other words, there’s no project he can’t handle.

Zuriel earned a bachelor degree in Fine Arts from the University of South Florida and has put it to good use. Today, he regularly acts as the lead designer responsible for creating custom layouts, graphics and digital content for small business clients and even Fortune 500™ companies.

His professional specialties include conceptualizing and constructing Flash animation and scripting, visual effects, programming, collateral for print and web, designing and maintaining custom e-mail blast campaigns (capable of handling 6,000 + e-mails per week) with lead generation, large-scale tradeshow display graphics for national events, and designing, developing and overhauling websites.

Zuriel’s resume includes work completed for clients such as Quadrant Software, IntelliChief.com, John Deere, GTE, US ARMY, LMRSports.com, Inadon Corporation, Nikon™ and Nikoneyes.com, Gastar.com, Maxxair.com, World Telehealth and Millennia Technologies, to name a few.

Personal Interests:

• Playing Classical Guitar
• Flying Helicopters
• Going to the Beach
• Composing Electronic Music

Professional Interests:

• iPhone Programming
• Interface Design
• Anything Computer Related
• Sharing and Collaborating Ideas

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Lauren Boudreau
Junior Publicist, Client Relations Associate

Energetic, loyal, and driven are just a few of the words used to describe Lauren Boudreau. A real “people person,” Lauren uses her strengths to make connections and achieve success. She almost never lets “no” be the final answer, which really come in handy when getting clients media interviews and positive exposure. Her personal qualities and love of exposure drove Lauren straight to her love of public relations and marketing. Having grown up in northern Virginia, Lauren was used to the hustle and bustle of everyday life living near Washington D.C. and was ready to expand her horizons by moving south to pursue her dreams in the arts and to utilize her strong communications skills. She selected the Tampa Bay area and believes it is the ideal location to pursue all the great PR opportunities the great state of Florida has to offer...the sky is the limit!

Lauren is a graduate of East Carolina University where, in 2010, she earned her B.F.A. in Theatre Arts with a minor in Communication Studies. Her communication skills are some of her strongest assets and although her major was in Theatre arts, her love for public relations and marketing has also been of great interest. Lauren first interned in marketing and public relations to gain critical industry knowledge and has since "moved up the ladder" to becoming a junior publicist for Idea Works Creative Group. Lauren uses her creative, enthusiastic nature to keep her finger on the pulse of the marketing and public relations world. Her love of people, creativity, the arts and performing, writing, and problem solving allows Lauren to thrive in PR and marketing for small and medium sized businesses and for talented individuals who want to share their stories through strategic campaigns.

Lauren is very eager to continue growing and working with the amazing team of Idea Works Creative group.

Professional Special Interests:

• Networking and building long lasting client relationships
• Social media
• Creating local and national news

Personal Interests:

• Theatre and dance
• Exercising
• Spending quality time with family and friends
• Reality T.V.

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Bill Dussinger
Graphic Designer

Having spent the last 12 years in the entertainment/hospitality industry (Hershey Entertainment & Resorts) and 10 years in the newspaper publication industry (Lancaster Newspapers, Inc.), Bill has touched on just about every aspect of design from a simple graphic or map to a completely themed amusement park ride and everything in between. He specializes in imaginative, creative graphic design solutions. From concept to completion, he creatively designs and manages all aspects of the creative and production process. With such a broad range of skill sets, he welcomes any new design challenge that may present itself. Some past clients Bill has worked with include but are not limited to: Oakland Raiders, Jason Kidd, NBA Superstar, Discovery Channel, US News and World Report. Bill is a huge Disney enthusiast as well as a Penn State football fan.  He was a feature writer for MacArtist Magazine and has appeared in HOW Magazine and Graphic Design USA.

Personal Interests:

• My Grandchildren
• Penn State Football, Philadelphia Eagles, Philadelphia Phillies
• Reality TV, Big Brother, Survivor, Amazing Race
• Pop Culture, TV, Movies, Music, Disney/Pixar

Professional Interests:

• Hearing others in the business speak
• Logo Design
• Creativity, Keeping Creative
• Cartooning, Humorous Illustration

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Nick Frühling
Graphic Designer-Vancouver

Nick Frühling grew up in a family of artists. With both parents consistently creating and teaching art, a love for creative expression was naturally instilled in him from the very beginning. In a house full of painting supplies, sketch books, home video cameras, and one of the first Macintosh computers, this creativity thrived, evolving easily into the design of overly-detailed book report cover pages, high school yearbooks, band logos for friends and posters for local events.
 
Nick works full-time as a graphic designer, media maker, and IT artist while keeping close to his roots in Vancouver, British Columbia. After attending the Graphic Design & Illustration program at Capilano University, Nick worked at a design agency, honing his production skills and specializing in graphic communications and print.

When he isn’t creating one-of-a-kind design pieces for Idea Works’ happy clients, Nick is the program assistant to the Graphic Design for Marketing program at Kwantlen Polytechnic University. This takes him from supporting the needs of 80 students, 50 Macs, 10 faculty and the marketing of a degree program to a cozy home office with 3 cute distractions: his wife and sons.

Nick is passionate about creativity and big ideas, can talk about fonts for hours on end, and at the end of the day, loves nothing more than to come home to his family and have a big play.

Professional Special Interests:

• Branding and identity design
• Digital illustration
• Print media and production 
• Visual media and motion design
• Social media and web communication
• Computer support and information technology

Personal Special Interests:

• Constructing Lego projects with his sons 
• Road trips in the family van
• Playing in a professional Dodgeball league
• Riding his bike around town
• Adding to his extensive collection of bottled soda pops
• Building tree houses in the woods of Saturna Island

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Andrew Lee
Video Producer, Motionographer, Creative Thinker

A strong foundation in graphic design and communication from the University of South Florida gave Andrew a unique perspective when he began crafting videos in 2004. As technology continued to change at a lightning fast pace, Andrew noticed the fusion of design trends across a variety of mediums — print design was looking more like web design, web elements were showing up in TV commercials, and traditional static media, such as billboards, were becoming interactive. As internet speed increased, and social media took the world by storm, Andrew knew that the future of advertising would truly be a personalized and interactive multimedia experience. With this in mind, he began to immerse himself in every design medium and communication outlet imaginable.

In 2004, Andrew cut his teeth in the production world on the filming, editing, and production of hundreds of local TV commercials for various clients and studios. In 2006, he passionately pursued an idea to produce a feature-length documentary film he titled, Easy Street. Armed with a small HD camera, and with literally no budget, Andrew spent one year documenting the lives of five homeless people as they struggled through life on the streets. Easy Street received unexpected national acclaim, and was picked up by Netflix soon thereafter.

In 2007 Andrew formed Roundhouse Creative, and focused his efforts on offering motion graphics and animation services — a niche he noticed was lacking in the Tampa Bay Area. Roundhouse was soon commissioned by Bright House Networks to help produce The Connext Project: The Bay Area’s first live event showcasing the latest cutting edge motion graphics, music, and animation from around the world. From the success of the Connext Project, Andrew became a sought after producer for innovative videos and multimedia messaging. Today, Andrew and the Roundhouse team hold multiple awards and honors in the industry, with the most recent four Telly Awards won in 2011.

Andrew now manages Roundhouse Creative Studio with fellow designer and wife, Brooke Webster. Together they oversee a talented team of writers, producers, cinematographers, editors, animators, and other production specialists. Their latest venture has been the strategic partnership with Idea Works Creative Group, where they now combine specialties to provide clients with a truly comprehensive creative approach. 

Professional Special Interests:

• Directing and producing videos across a wide range of media
• Combining design, animation, and traditional storytelling to create truly unique multimedia experiences
• Typography in video
• Animating brands
• Video and social media
• Client relationships
• Current president of the MLK Business District

 Personal Interests:

• Organic gardening
• Surfing Florida’s hurricanes
• Paddleboarding Florida’s intracoastals
• Roadtrips with wife and chihuahua in a 1974 fiberglass RV
• Experiencing new cultures
• Contemporary art

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Evan LoBalbo
Graphic Designer

Always an artist, Evan LoBalbo’s natural artistic ability and passion for creating was recognized very early in his educational career, as he received several high awards and recognitions as a young student in Florida’s Hillsborough County Schools. Since earning the Florida State Certification in Commercial Art at the Commercial Art Academy of Tampa Bay Technical Center, Evan has spent the last decade working professionally as a graphic and creative artist, and loving every minute of it.

His professional design career began in a corporate environment, where he worked one-on-one with individuals and businesses to develop ideas, products and solutions to satisfy all sorts of production needs. He has extensive experience with crafting and carefully customizing logos and graphics for new and existing businesses, large corporations, as well as individuals who want to market themselves as effectively as possible.

Most recently, Evan’s standout design abilities granted him a position creating apparel designs for the Harley-Davidson© Division of VF Imagewear, Inc, in Tampa, Florida. Many of his Harley Davidson© brand designs ranked number one in United States sales, earning $100,000+ at their market releases. He’ll tell you his tenure with Harley Davidson© taught him the importance and value of completing thorough research and development as it relates to studying consumer buying and style trends. These years of top-level design and development experience allow Evan to consistently design market-ready and relevant graphics, all while maintaining cost effectiveness.

Evan is the consummate professional who values being an active part of every project he takes on. From the initial brainstorm with a client to the moment the polished end product is delivered, he works very well under tight deadlines and admits to being a perfectionist when it comes to his work.

Professional Special Interests:

• Networking and Building Business Relationships with Positive Individuals and Groups
• Brainstorming and Problem Solving to Produce an Polished End Product
• Working In and Studying Different Business Genres in Order to Become An Even More Seasoned Professional

Personal Special Interests:

• Exercising, Especially Biking
• Drawing and Sketching
• Surrealist Art (His Favorite Is the Work of Salvador Dali)
• Family and Friends

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Olivia Moore
PR Coordinator

Most often known as a social butterfly, it is not a surprise that Olivia thrives in the world of public relations, mass media and creative marketing.  She prides herself on being able to hold a conversation with anyone, anywhere and at anytime. Having lived in Florida her entire life, Olivia has grown up loving the warm weather, beaches, and most importantly the Florida Gators!  

As her senior year approaches at the University of Florida, Olivia will be completing a Bachelor of Science in Business Marketing and a double minor in Entrepreneurship and Mass Communication.  Although the field of marketing is her major, Olivia found herself at home in the Public Relations industry.

Having no idea what the world of PR had to offer her, Olivia took an internship in the summer of 2010 that turned out to change her outlook on her future. Here she was assigned to multiple clients in the tourism and hospitality industries and found her true niche--- Public Relations.

In the beginning of her junior year at UF, Olivia was presented with an opportunity that unknowingly would change her life. She was offered a chance to compete in the YMA Fashion Scholarship Fund’s annual case study contest that is offered to the elite schools in the nation. Here, Olivia created her very own product and developed an elaborate business plan to accompany it. She was selected as the winner from UF and was recognized in New York City at the Waldorf Astoria with some of the most influential fashion icons and members of the business and fashion industries.  In New York, Olivia was able to walk her first red carpet event, which is hopefully not her last! She was able to network with leaders in industries ranging from retail designers to CFO’s of major corporations. Lets just say, she was in heaven for the night!

Since the red carpet does not last forever, Olivia will use her enthusiasm for people, writing, fashion, and education to pave the way to a successful career in Public Relations and Creative Solutions, beginning with the clients and team at Idea Works Creative Group.

Professional Special Interests:

• Networking and Building Client Relationships
• Creative News Stories
• Executing Business Plans and Seeing Them Through
• Social Media

 Personal Interests:

• Cycling (Spinning)
• Reading 
• Family & Friends
• Reality TV

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Nicole Plesset
Professional Casting Director

Only months after earning a Bachelor of Science degree from Boston University in Broadcast and Film, Nicole moved to New York City in search of her creative career niche. It was only a matter of time before her uncanny ability for pointing out talent in the streets of New York City and her sharp, natural eye landed her a position as a casting assistant with Godlove & Company casting agency. Within six months, Nicole earned a Senior Casting Director role at Godlove, focusing primarily on beauty and print campaigns. While there, Nicole produced numerous high-end castings for prominent directors and photographers including industry icons such as Peter Lindberg, Matthew Rolston, Terry Richardson, and Peggy Sirota. She has worked closely with renowned talent including, Giselle Bündchen, Kate Moss, Chloe Sevigny, January Jones, Heidi Klum, and many others. In the ten years that Nicole remained at Godlove, she developed an exceptional and in-depth knowledge of just about every actor, model and corresponding agent in New York City. Nicole also provided expert consultation and commentary on industry players for TV Guide magazine.

Nicole’s love of art and her ongoing pursuit of finding interesting characters led her to the U.K. where she studied at Sotheby’s Institute of Art in London. Fortunately, British wit, charm and the thrill of living abroad was not enough to keep her from her love of casting and New York City. She returned to New York, this time broadening her commercial focus to include non-scripted television, expert, host, “real people” and street casting. Her recent casting projects include work for Discovery Channel, Animal Planet, Lifetime, Fine Living Network, SiTV and HGTV and Nickelodeon.

Nicole works on both Screen Actors Guild and Non-Union jobs and has experience with booking and talent coordination. She will play a vital role in developing non-scripted pilots and other talent-related projects with Idea Works.

Nicole is most passionate about film, theater, art, New York City, and traveling the world- all of which make her a great casting director and a valuable member of the Idea Works Creative team.

Personal Interests:

• Traveling to Foreign Lands
• Watching Movies
• Looking at Beautiful Artwork
• Going to the Theater
• Good Food & Red Wine

Professional Interests:

• Finding Talent that Inspires Me
• Anything Related to TV, Film or Theater
• Meeting and Collaborating with Clients

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Angela Poon
Copywriter

As a journalist, copywriter, and communications professional, Angela Poon believes in the power of a great story. Angela has spent the last six years honing her storytelling ability, writing about everything from city politics to garage doors to blood donation.

As a graduate of the Journalism Diploma at Langara College in Vancouver, B.C., Angela began her career as a reporter and photographer at a community newspaper, the Langley Advance, covering local news, city hall, and arts and entertainment. Eager to enhance her education, Angela returned to school to study Communications and English Literature at Trinity Western University, graduating with a Bachelor of Arts Degree in 2007.

Angela then switched gears and took her love for storytelling to the public relations field, as an associate with the Vancouver-based agency, Curve Communications. There, she secured strategic media coverage, produced web and print content, and managed special events for dozens of clients, before pursuing a newfound passion for the non-profit industry in 2008. Today, Angela manages communications for the British Columbia and Yukon region of a national Canadian health-care organization.

 As a copywriter for Idea Works, Angela continues to share great stories, producing press releases and newsletters for a variety of clients.

Personal Interests:

• Copywriting & Editing
• Publication Management
• Media Relations

Professional Interests:

• Travel & Food
• Children's Literature
• Women's Magazines
• Television (both award-winning and guilty pleasure)
• Kittens!

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Jessica Rivelli
Social Media Marketing Specialist

As social media marketing specialist for Idea Works, Jessica works hand-in-hand with businesses of all sizes to maximize their online presences and brand awareness through the creation of valuable and compelling content, business building campaigns and conversations on Facebook and Twitter. Jessica’s expertise is in defining the wants, needs and commonalities of a company’s target market and translating that information into valuable social media efforts that create buzz, build long-term relationships, increase sales and exposure, while providing clients with a better understanding of their customers.

She is a former television news producer with more than ten years of experience in the 13th largest media market in the United States, which is Tampa, Florida. In 2008, Jessica founded Working Women of Tampa Bay, an organization that uses Facebook & Twitter to connect female professionals and to help them build long-lasting business relationships on and off-line. With literally thousands of active Facebook fans of her own, her networking group the fastest growing all-female networking group in her area. Jessica contributes her group’s great success to a combination of solid social media tactics, an outstanding following and ongoing transparency in marketing. Jessica adds her extensive social and broadcast media experience, along with her proven track record of success into every social media campaign she executes.

Personal Interests:

• Arts & Entertainment
• Protecting the Environment
• Networking & Meeting Professionals in the Community
• Traveling
• Reading & Writing

Professional Interests:

• Social Media
• Creating News Stories
• Creative Writing & Story Telling
• Branding
• Event Planning & Promotion
• Grassroots Marketing
• Developing E-mail Marketing Campaigns

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Dave Velez
Music Composer & Graphic Designer

Take a Listen to Idea Works' Official Music Reel, Created by Our Master Composer, Dave Velez.

A native of Puerto Rico and long-time resident of the Tampa Bay area (both oozing with musical culture and history), rhythm and melody were instant fixtures in Dave’s life, from day one. The son of a professional musician, he recalls “hanging around” his father’s recording studio and at live performances as a toddler in a crib, just soaking in all sorts of musical genres and projects. As he discovered and honed in on his own musical abilities, Dave realized he not only shared his father’s musical passions and talents, but learned he could easily play “by ear,” a highly-sought after skill some musicians work a lifetime to master. This ability allows him to play a wide variety of instruments and styles very well.

Dave’s credits include performing at live events, including many years of professionally accompanying Latin Grammy Award-winning salsa artist Bobby Cruz and producing full albums of music for a wide-range of clients. Dave’s work has also been profiled on national and international television broadcasts including networks such as A&E, Animal Planet, The National Geographic Channel, G4, SpikeTV and The Fox Sports Network, to name a few. He has had compositions played and discussed at Adobe Software’s AdobeMax Conference in San Francisco, California, Tokyo, Japan and in Italy, where one of Adobe Software’s chief officers sung Dave’s praises. Additionally, he has also enjoyed creating custom musical compositions for multiple online games.

His professional accomplishments and multi-dimensional musical capabilities make Dave the ideal fit for the Idea Works Creative team.

Personal Interests:

• Relaxing on the Couch with a Great Film
• Playing and Watching Baseball
• Working Out
• Hosting Wii Parties

Professional Interests:

• Composing Music
• Researching Composition Ideas
• Dissecting Film and Score
• Designing Graphics for Apparel

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Kelley Vick
Journalist, Producer & Writer

Kelley Vick is an accomplished journalist, producer and writer whose work has appeared in numerous television, print and on-line outlets. Covering everything from healthcare to travel to cosmetics, her publishing credits include multiple newspapers as well as national magazines including Self and Glamour.

Kelley has years of experience working in television at the network and local levels. At Fox News Channel, she acted as both a line and field producer for primetime programming, and was involved in almost every aspect of production. Kelley also spent time working overseas. In Ireland, she was a segment producer on the country’s number one morning television program, Ireland AM, and during a stint in England, she worked as an on-air host for SixTV The Oxford Channel, covering the local music scene.

While completing her masters degree at the Medill School of Journalism at Northwestern University, Kelley worked as an on-air Washington correspondent for KELO-TV in Sioux Falls, S.D., and WATD-FM in Marshfield, Mass. Responsible for covering all the news on Capitol Hill relevant to local viewers and listeners in South Dakota and Massachusetts, she shot, wrote and edited her own pieces for broadcast.

Prior to attending Northwestern, Kelley obtained a B.B.A. in International Business with a concentration in Marketing from the University of Georgia, where she graduated with high honors.

Professional Special Interests:

• Media Training and Consulting
• Production
• Writing

Personal Special Interests:

• Travel
• Wildlife Conservation

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Mike Slatton
Web Designer, Developer & Digital Media Specialist

Born in southern California and raised in Tulsa, Oklahoma, Mike and his brother moved to Florida in 1986. A free-spirit, Mike floated around the state for 9 years before starting college at Valencia Community College and then the University of Central Florida, where he studied computers, got involved with Student Government and joined a fraternity.

For all of the diversity Mike has experienced in life, soccer is his mainstay and passion. He's a 25 year Florida State "D" Licensed soccer coach, a 35 year soccer player and father of two soccer stars- Noah and Jonah.

Since earning his degree from the University of Central Florida in 1999, Mike's been developing Websites and managing Internet marketing campaigns. He specializes in e-commerce development and optimization; regional and national Search Engine Marketing; database (SQL, MySQL) development & integration; Website design/architectural development/management; motivational management consultation; public speaking on positive & motivational management solutions; Linux/Unix server management.

Mike is an avid traveler, personally concerned with the global consequences of continued overindulgence by the American people of our natural, non-renewable resources, and a Life Loyal Sigma Chi. His client list includes national, regional and local retailers, politicians and law professionals.

Personal Interests:

• Noah & Jonah
• Soccer
• Coffee Roasting
• Man's Environment
• Travel

Professional Interests:

• Search Engine Marketing
• Brand Development
• Business Development
• Web Innovation

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